Functionality over aspiration
Posted on May 7th, 2009 in Blog • Comment on this postI’ve just come back from seeing Adam’s accessible kitchen stand at Naidex at the NEC. I am a bit biased, but his was the only stand that really blew me away.
Let me explain why. The show is a fantastic show case for 1000’s of really useful but functional items, designed by some really clever engineers. But what struck me was the lack of aspirational offerings to a consumer group who are obviously just as discerning as the wider population. Of course there were other kitchen manufacturers there, but Adam’s kitchens were the only products I saw in any category that really looked and felt great, as well as doing the job they were designed to do.
This is exactly how I see Q Well Being positioning itself beautifully designed luxury apartments that are also incredibly functional.
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Carl graduated in 1986 with a degree in Economics from the University of London. After a successful career in Sales & Marketing with Procter & Gamble, he set up a niche management consultancy offering strategic sales advice around the globe to some of the world’s largest organisations.
Carl first invested in property in the UK in 1993 and ventured overseas 3 years ago. He now owns a selection of residential and commercial properties.
All posts by Carl Davies